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Author Archives: Anna
Well Played, Charter One Bank
While visiting the Ohio homeland this weekend I had the opportunity to visit my parents’ local bank. By visit, I mean sit cheerfully in the lobby staring at things, but you get where this is going. The first thing I … Continue reading
Describing myself online over 10 years
Today I did some file and record clean up and I proudly present you with samples of how I described myself online over the past 10 years. Makes me think yet again how interesting a large scale analysis of how … Continue reading
Posted in Random Thoughts
Comments Off on Describing myself online over 10 years
Over 1,000 Friends? Hell No says Foursquare.
This evening I got the below email from Foursquare. Apparently having 1000+ friends on foursquare now means you get auto converted to a “follow” account. And guess what, having more than 1,000 friends? Even if you wanted too- it’s no … Continue reading
This is Not Utopia. Some Social Media Will Be Outsourced.
I am getting really sick of reading articles about how social media should never be outsourced and that no one can truly understand the brand, but the brand itself. Really? In that case, the website should be built in house, … Continue reading
Screw Engagement, More Glitter!
I like glitter. A lot. For heaven’s sake, I have been known to rock a gangsta chain made entirely out of huge crystals on top of a shirt covered with sequins. If it’s sparkly, I am usually on board. Hell, … Continue reading
Posted in Brand Thoughts
Tagged Business, Engagement, facebook, Glitter, Marketing, social media, Sparkle
1 Comment
Goodbye Citi. Why hello there, London.
Today is a bittersweet day for me. It is my last day as VP of Social Media for Citi. I have been offered an amazing opportunity with a UK agency. Where exactly? Well, I am keeping that to myself because-as … Continue reading
Posted in Just for Fun, Random Thoughts, Women in Tech
Tagged Citi, Frank Eliason, Goodbye, Michael Cardace, Paul Michaud, social media
18 Comments
Slacktivism or Why I Hate Facebook Profile Memes
Today I log into Facebook to troll around, and I see post after post encouraging me to change my profile picture to that of a cartoon character to help stop child abuse. Wait…. so let me get this right. If … Continue reading
How to Write Pitch Emails that Don’t Suck
About once a week I get an email that usually reads like this: Dear Anna, I work for a social media company. I will claim I met you at some event you registered for, and never attended. I will them … Continue reading
Posted in Brand Thoughts, Random Thoughts
Tagged brands, how to, pitching, research, social media, start-ups
6 Comments
10 Awesome Brand Youtube Videos
It’s been far to long kids. Did you miss me? Because I certainly missed all of you. And by all of you, I mean the 2-3 people that actually read this blog once upon a time. Well kiddos, you might … Continue reading